Marketing Opportunities

BIT can support global or selective delivery of your marketing campaigns throughout the statement program. We offer four opportunities for delivering marketing messages to your account holder:

• Statement messages

Every account holder doesn’t have to get the same statement message. And statement messages don’t have to be in text. BIT can help you enhance the effectiveness of your statement message by implementing selective messaging, and supporting graphic images for a stronger visual impact.

• Envelope messages

  Are you taking advantage of the white space on your statement envelopes? BIT can help you turn that white space in a marketing channel. Utilizing ink jet technology, we can print bold, eye-catching marketing messages on your envelopes. You select the font, font size, plus any print enhancements such as boldface or italics. And there are five ink colors to choose from, so you’re sure to grab their attention.

• Paper statement inserts

  Following the marketing adage of presenting the right offer to the right account holder at the right time, BIT stands ready to support your global and targeted marketing objectives for paper statement inserts.

• eStatement inserts

  And there’s absolutely no reason that your eStatement users should get left out in the cold. BIT can mirror your paper campaigns with electronic delivery of the inserts to your eStatement users. Or you might get creative, and develop separate campaigns for your technologically-savvy eStatement users!

BIT prides itself on our advanced marketing capabilities, and we look forward to helping you take your statement marketing to the next level!

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