EStatement Marketing Opportunities
BIT eStatement services open up a direct digital channel to your
account holders. EStatements provide you with powerful marketing opportunities,
enabling you to:
- Utilize powerful HTML formatting for the account holder email notifications.
- Force customized PDF marketing files to the account holders’ screens
prior to the eStatement being shown.
- Utilize both global and targeted messages on every eStatement.
- Embed graphics into your statement messages for greater visibility.
- Embed hyperlinks to related information, providing account holders with
immediate access to online application forms or rates for the
services being promoted.
- Embed links to streaming video promotions into the eStatements.
- Increase the effectiveness of your marketing programs, and your
Services Per Account Holder ratio.
The time window normally required to print statement stuffers and
have them shipped to the statement provider is now inconsequential.
Your electronic images can be transmitted to BIT and utilized immediately
in your eStatements for global or targeted marketing communications.
This gives you the ability to accelerate your marketing initiatives,
without the traditional delay associated with the lead-time.
Further, the use of graphic images and links adds a powerful new
dimension to marketing products and services via the eStatement.
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